Coach Tivy
A thought partner who knows your mission, your materials, and your standards. Type, talk, or pick up the phone and call before any conversation that matters. No perfect prompt required: Tivy asks the questions.
Call Tivy
Tivy has a phone number. Save the contact and call on the way to a donor meeting, on the walk out of one, or from the car between visits. No app to download and no laptop required. After the call, Tivy emails you a recap, and it's saved in your Practivated dashboard so the next conversation picks up where this one left off.
Why we built it
A fundraiser told us, “We're not at the computer all the time. Please don't give me another app.”
What Tivy knows
01
Tivy is built on fundraising coaching, behavior science, and training that has reached over 150,000 fundraisers. Her guidance comes from people who know this work, not from the open internet.
02
Your case for support, campaign pillars, talking points, competencies, and language. Call Tivy at 10pm before a donor lunch and the guidance sounds like your best gift officer and your own standards.
03
Your goals, the conversations you've had, where you're strong, and where you're stretching. Every conversation makes the next one more personal.
Ask Tivy
Real questions people bring to Tivy, from gift officers and managers to prospect researchers and board members.
Tivy helps you think about the relationship differently and find a creative next step, instead of moving on too soon.
Tivy helps you find the transition sentence, then gives you reps on what to say if they hesitate.
Upload them, and Tivy helps you put them in your own voice.
Tivy helps you plan the stewardship call and the question that opens the door.
Tivy helps you frame what you can deliver and when.
Tivy helps you start curious, name what you've noticed, and agree on one next step together.
Tivy helps you find what you're comfortable saying, without making it a pitch.
How it works
01
Think it through with Tivy, at your desk or on a call from the car: the person, the goal, the words that feel like you.
02
A simulated conversation with Tivy alongside, then a debrief on what worked and what to try next.
03
Call Tivy on the way out and tell her how it went. She helps you choose your next step and your next rep.
For managers
Tivy isn't only for your team. Managers bring her the one-on-one they're dreading, the feedback that has to land, the performance review, or the update for leadership, then get private reps before it's real. And their team gets executive-level coaching whether the manager is available or not.
Coach, not copilot
General assistants are excellent at drafting and finding things, and your team should keep using them. Tivy does something different: she asks the question that gets someone unstuck, gives them reps on the hard moment, notices how they're growing, and knows what they should work on next.
General AI assistant
Drafting, searching, and summarizing.
vs.
Coach Tivy
✓ Asks the question that gets you unstuck
✓ Gives you reps on the hard moment
✓ Notices how you're growing
✓ Knows what to work on next
FAQ
Can I talk to Tivy by phone?
Yes. Tivy has her own phone number and a contact card you can save. Call anytime; you'll get an email recap after, and the conversation is saved in your dashboard.
Do I need to download an app?
No. Use Practivated in your browser on any device, or just call Tivy.
Why is Coach Tivy an octopus?
So you always know you're talking to AI. Octopuses are brilliant, loving, protective, and have eight arms: the fundraiser's spirit animal.
Will Tivy just agree with me?
No. Tivy pushes back kindly on limiting beliefs and asks what this could look like in your voice.
Does Tivy join my real meetings?
No. Tivy helps you prepare before, gives you reps in a simulated ride-along, and helps you reflect after. The real conversation is yours.
Can I choose a coaching style?
Soon. Our customers have been asking for it, and coaching styles are in development now.
Coach Tivy