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ChatGPT, Claude and Copilot are great. They’re not built to get your team ready.

Practivated is experiential learning, customized to your organization and to each person on your team.

ChatGPT, Claude, Copilot

Great for finding and drafting

–Finds and summarizes what you upload

–Starts with a blank box

–Knows your files, not fundraising

–Forgets your growth between chats

–Helps you finish a task

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Practivated

Coach Tivy: experiential learning

✓Knows what good fundraising looks like

✓Asks the questions, so no prompt skills needed

✓Knows your institution and your standards

✓Builds on every conversation you’ve had

✓Helps you get better at the work, not just get it done

Coach Tivy the octopus below a list of things to ask Tivy about, from donor strategy to meeting feedback

Why a copilot isn’t enough

Your team doesn’t have a knowledge problem.

Most advancement teams already have the case for support, the talking points, and the campaign deck, and now a copilot that can retrieve all of it in seconds. What they don’t have is the confidence and muscle memory to use it when a donor pushes back. That gap lives in the nervous system, not in a folder. General assistants are built to help you finish a task. Coach Tivy is built to develop the person doing it, with fundraising expertise, your institution’s standards, reps, feedback, and a method that knows what to do next.

What a coach built for this work brings that a copilot can’t

Expertise in what good looks like

Built by fundraising coaches and behavior scientists, on training that has reached over 150,000 fundraisers, not general internet knowledge.

An extension of your institution

Your case for support, campaign pillars, competencies, and language shape every conversation, so guidance sounds like your best gift officer, not a search result.

It knows the person, not just the files

Each conversation and rep builds a picture of where that person is and what they need next.

It coaches instead of answering

Tivy asks the questions, pushes back kindly, and helps people find their own words. No perfect prompt required.

Reps with feedback

Conversations that push back, with feedback on fundraising skills and what to try next. A copilot can write a script; it can’t give you reps on it.

Insight for leaders, privacy for people

Team growth trends for managers, conversations private, nothing training a model.

Side by side

Different tools for different jobs

Coach Tivy and Practivated

General AI assistants (ChatGPT, Claude, Copilot)

An AI add-on in another tool

Built for

✓Developing advancement and fundraising teams

Productivity across every kind of work

One feature among many

Expertise

✓Fundraising coaching and behavior science

General knowledge

Usually generic

Your institution

✓Your materials, standards, and competencies shape every conversation

Retrieves what you upload

Limited

Knows the person

✓Builds on each person’s conversations and growth

Little memory of your development

Varies

How it helps

✓Coaches first, then reps with feedback, sequenced by the method

Answers when asked

Practice without a method

Leader insight

✓Team growth trends, conversations private

None

Varies

Privacy

✓No model training on your data

Depends on licensing and settings

Varies

Proof

What ready looks like

280%

more donor outreach and engagement at UTEP

33%

better ask effectiveness in 30 days

12➛4

weeks to onboard a new fundraiser

40%

revenue growth at Child Bridge

“As a manager, I don’t have time to role-play individually with everyone. Having Practivated as a practice tool has been tremendous for the team.”

Chris Huff AVP of Annual Giving

Case studies

Real teams, real results

140 donor conversation simulations at UCF Advancement

How MSU built a digital gift officer program

280% more donor outreach

Alumni volunteers ready for Giving Day

Building fundraiser confidence one conversation at a time

Doubled an annual leadership gift with Coach Tivy

40% revenue growth with Practivated

Use both

Practivated isn’t a general productivity assistant. If your main need is drafting emails or summarizing documents, keep your copilot. We’re the layer that gets your team ready to use what it finds and much more.

FAQ

Questions about AI coaching

Our IT team already rolled out Copilot. Isn’t that enough?

Keep it; it’s great for drafting and finding things. Practivated is the development layer on top: the coach, the reps, and the method that turn knowledge into readiness.

Can’t we just load our case for support into ChatGPT or Claude?

You can, and it will summarize it well. It won’t know what good fundraising sounds like, ask the question that gets you unstuck, give you reps on the ask, or notice that you’re getting better at discovery.

Does Practivated use generative AI?

Yes, because it’s the only technology that can do this, with guardrails built by a co-founder of Fundraising.AI.

Practivated

Knowledge is everywhere. Readiness is rare.

Keep your AI tools. Add the coach.

Book a demo