AI-powered practice that helps higher ed advancement teams navigate complex conversations with confidence—one conversation at a time.
“I consider team members as pipeline talent, not just prospect pipelines. Tools like Practivated are critical for UCF and valuable for their personal growth as well.”
Chris Huff
AVP of Annual Giving
“Practivated has been a total game changer. It gives my team access to real-time coaching even when I can’t be there. It’s like having a mentor on demand.”
Lori Cook
AVP of Development
“We’re not just telling our team to be better – we’re giving them a place to actually improve. And it’s working.”
Carl Bell
Philanthropy Officer
“This isn’t about replacing coaching – it’s about scaling it. Fundraisers feel more supported, and they’re bringing that confidence into the field.”
Jennifer Svihus
Chief Philanthropy Officer
“Running through a mock donor meeting just hours before the actual one helped me work through strategies. The feedback from Tivy helped me adjust my approach on the spot.”
Matt Green
Philanthropy Officer
The Impact of Conversation Readiness
Build confident fundraisers. Strengthen donor relationships. Transform your team.
Increase in donor outreach and engagement
Increase in fundrasier Ask Effectiveness
More effective navigating high-stakes meetings
Practivated helps your team build the skills and confidence to execute effectively (doing better) while giving managers the capacity to scale their impact (doing more).
High turnover means losing the historical memory of donor relationships, campaign context, and institutional nuances. New fundraisers—often early in their careers—need extensive practice to build the confidence and competence that veterans had. They need to put in the reps quickly, but traditional shadowing and training can’t keep pace with how fast you need them portfolio-ready.
Your early-career fundraisers are digital natives who default to texting and email. But your donors expect phone calls and face-to-face conversations. Bridging this gap requires more than telling them to “just pick up the phone”—they need practice building confidence in verbal communication and real-time relationship building.
Managers are player-coaches juggling their own donor portfolios while supporting up to 16 direct reports. They want to be present for their teams, but the math doesn’t work. They need a way to scale their coaching impact without sacrificing the quality of their own donor relationships.
With multiple schools, departments, and units all raising funds, keeping everyone aligned on campaign messaging, institutional priorities, and sensitive topics feels nearly impossible. Your fundraisers need to confidently represent presidential priorities and speak knowledgeably across all areas—not just their own.
Today’s donor conversations require sophisticated navigation of sensitive topics. Your fundraisers need to be prepared for anything, but traditional training can’t keep pace with how fast things change. Coordinating strategy, building trust, and ensuring everyone can authentically represent different schools and priorities requires constant communication and deep collaboration.
Budget cuts have made portfolios larger and teams leaner, but institutional expectations haven’t decreased—they’ve grown. Your team is being asked to raise more, engage more deeply, and support more initiatives with fewer resources than ever before.
Your development team faces unprecedented challenges: high fundraiser turnover, early-career team members needing confidence, complex portfolios across multiple units, and the tension between digital preferences and donor expectations for personal connection. Practivated gives your fundraisers a safe space to practice and build skills quickly.
Custom Donor Avatars
Create realistic simulations that mirror your actual donors.
Build custom avatars that reflect the donors your team actually works with—whether that’s major gift prospects with complex giving histories, planned giving donors with specific motivations, corporate sponsors, or foundation funders.
Perfect for:
Institutional Knowledge Integration
Make sure everyone speaks with your institution’s voice
Upload your case for support, campaign messaging guidelines, talking points, and institutional materials so Tivy, your AI coach, coaches with your voice. This ensures consistency across your entire team.
Ensures alignment on:
Now every fundraiser can practice using institutional language and get feedback on their delivery—without adding to your comms team’s workload.
Manager Intelligence Dashboard
See team trends without micromanaging
Access team-level insights that show skill gaps, confidence patterns, and development trends across your entire advancement operation. You’ll see which competencies your team is strongest in, where targeted training would help, and who might be ready for larger portfolios or more complex assignments.
Helps managers:
Individual practice sessions remain completely private. You see patterns and trends that inform your leadership—not individual scorecards that create surveillance culture.
Guided Learning Programs
Structured development paths for specific skills
Navigate curated learning journeys that combine practice scenarios with coaching conversations to develop targeted skills. Each program guides fundraisers through progressive challenges with clear learning outcomes.
Programs include:
These can be customized for your institution’s specific needs.
Privacy & Security First
Built on responsible AI principles
We co-founded Fundraising AI to establish best practices for beneficial and responsible AI use in our sector. Privacy, transparency, and ethics aren’t afterthoughts—they’re built into every feature.
How we protect your team:
This matters especially for your most sophisticated fundraisers who get a completely private space to workshop strategy, ask questions, and build confidence.
Action-Oriented Tools
From practice to impact
Practice is valuable, but the goal is action. After every coaching session with Tivy, fundraisers get tools that help them move forward with confidence.
After each session:
Give your team the practice scenarios they need to be ready for every dynamic donor conversation.
