It’s Working

John Karlo Torres is Managing Director at Practivated, where fundraising teams practice donor conversations through AI-powered simulations in a safe, feedback-rich environment. They started out as an "accidental admin" at a nonprofit, tinkering with Salesforce, and that curiosity turned into a calling: bringing tech into heart-driven missions. From LA to San Francisco to Spain and back, he has worked across cultures and continents, blending marketing, systems, and storytelling to support mission-driven organizations. John Karlo believes that with the right tools and the right kind of practice, even the most daunting donor conversations can become opportunities for connection. They're based in New Orleans.