Welcome to Practivated!
Fundraising is challenging but practicing doesn’t have to be. You’re here because Amy Eisenstein, one of our trusted partners believes you’re ready to build confidence, sharpen your skills, and transform your fundraising impact. Let’s get started!
Book Your
Demo
Have questions about how Practivated can help your team thrive? Schedule your demo now for an inside look at our no-pressure practice environment and actionable insights.
So what is
Practivated?
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Hi, I’m Mallory Erickson.
I created Practivated because fundraisers don’t just need more strategy, they need a safe space to practice the real conversations that drive giving.
Practivated is an AI-powered donor conversation simulator that helps fundraisers build confidence, get personalized feedback, and grow without the pressure of high-stakes meetings.
With Practivated, fundraising leaders gain valuable team-wide insights without micromanaging and fundraisers get the privacy and confidence they need to succeed.
Let’s turn practice into progress, one conversation at a time.
Real-Time Donor Simulations
Engage in realistic, AI-guided conversations with customizable donor avatars, reflecting diverse personalities and giving behaviors. Practice in a judgment-free space, tailored to your scenarios, ensuring authentic preparation and increased confidence.
Coaching with Tivy
Receive personalized, empathetic guidance from Coach Tivy, your AI-powered fundraising expert. Tivy provides actionable strategies for overcoming anxieties, handling objections, strategic planning, and strengthening donor relationships.
Actionable Feedback
Get immediate, clear feedback highlighting strengths, opportunities, and communication effectiveness. Leverage insights from each session to continually sharpen your fundraising skills, boosting confidence and driving real-world results.
How it Works
Getting started with Practivated is easy and impactful. Follow these simple steps to elevate your fundraising practice:
Step : 1
Sign Up and Create Your Profile
Sign up and personalize your practice by choosing donor avatars, funder categories, and specific meeting goals tailored to your fundraising needs.
Step : 2
Choose Your Conversation Type
Select a targeted donor scenario, such as an initial donor conversation, major gift ask, or stewardship dialogue. Or engage with Coach Tivy, your fundraising coach! Coach Tivy offers personalized guidance, empathetic support, and actionable strategies tailored specifically to your fundraising challenges.
Step : 3
Customize Your Conversation Experience
Refine your simulation by selecting donor types (individual, corporate, foundation), areas of focus, relationship stages, and other personalized settings to ensure meaningful and relevant practice.
Step : 3
Get Ready For Coach Tivy
Coach Tivy is here to provide expert, real-time fundraising guidance whenever you need it. Whether you’re gearing up for a donor meeting, creating an engagement strategy, or tackling specific fundraising challenges, Tivy is ready with structured advice, empathetic feedback, and actionable insights.
Step : 5
Let the Practice Begin!
Begin your donor simulation and interact realistically with your donor avatar or have a conversation with Coach Tivy! This is your opportunity to learn, adapt, and gain confidence without the pressure of real-world stakes. Click “Start” to begin!
Step : 6
Get Customized Feedback
Receive detailed, personalized insights to refine your approach. Our feedback highlights your strengths, identifies growth areas, and provides clear, actionable steps to ensure you're fully prepared for successful donor meetings.
Empowering
the People
Behind the
Purpose
With Practivated, you’re not just practicing, you’re transforming your fundraising. Our platform combines realistic practice scenarios, personalized insights, and continuous learning opportunities to empower you and your team. Step into every donor conversation confidently, authentically, and strategically.
